Top ten tips for North East England Ambassadors

Woman giving a presentation.
Some practical suggestions to help you get positive messages out there to promote North East business.


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1. Use ready-made PowerPoint slides in your business presentations

These ready-to-use PowerPoint slides will help you spread the word about living and working in the North East, key business sectors, existing and emerging, and notable quality of life. Simply drop them into your own presentation or add your logo


2. Talk about the North East’s business strengths in speeches

Why not drop in key facts and statistics about one of North East England’s top industries and new sectors during your next speech or presentation? Find facts and figures here as well as sample text for speeches that you can download and use


3. Enhance your marketing materials with images of North East England

The North East is a beautiful place to live, work and study. Express your passion for our area by adding images of iconic landmarks to your leaflets, website and presentations


4. Show how well-connected you are

Plot your organisation on a map of the North East and show how accessible we are regarding airports, ports, universities, supply chain, partners etc


5. Stand out from the crowd with our film clips

Play these on your exhibition stand, at your reception or inductions for new recruits


6. Show what you’re passionate about

Adopt our Passionate People Passionate Places branding and request a bespoke logo to use on all your marketing materials, to tell the world exactly what your organisation is passionate about


7. Show potential recruits what the area has to offer

Use text from the toolkit in your recruitment ads to illustrate the positive aspects of living and working in North East England


8. Network online to help update perceptions

Tweet, blog, comment on articles…whatever gets the message across about the benefits of living and working in the North East to promote investment in North East England


9. Update your exhibition materials

High-quality images, topical information and passionate logos for use on your exhibition stands


10. Talk up the North East

Talk about the positive things happening in the North East every time you can, and encourage other businesses in North East England to do the same

How have you used the toolkit?Talk about the positive things happening in the North East every time you can, and encourage other businesses in North East England to do the same. Share your thoughts here.Tell us your tip of the monthShare your ideas and you could feature on our tip of the month page.